HUMAIRA, P. A.; BARUSMAN, A. R. P. Service Quality and Marketing Mix as Determinants of Customer Satisfaction and Loyalty. Journal of Contemporary Business and Human Resources Management, [S. l.], v. 1, n. 2, p. 160–183, 2026. DOI: 10.36448/cbm.v1i2.282. Disponível em: https://journal.ubl.ac.id/index.php/CBM/article/view/282. Acesso em: 7 nov. 2026.